Lisa Kenny reflects on her time as a PR Intern with Royal Blind

Posted: 08/04/2015 |

For three months I was an intern at Royal Blind’s head office whilst studying for my University degree in public relations at Queen Margaret University.

This role makes you passionate for the cause. You recognise the struggles, you can’t put yourself in those shoes but you sure can support. That gave me a great feeling. Raising awareness for Royal Blind is vital for funding but it’s also vital on a human level; to see another’s struggle is to take action on behalf of them.Photograph of PR Intern, Lisa Kenny, and Royal Blind School pupil, Daniel Murphy

I felt privileged and inspired in meeting the young people at the school, to be told the stories of the residents at Braeside House, to learn of the impressive history and work of the Scottish Braille Press, the care of Kidscene and the support Forward Vision provides.

Royal Blind do an impressive job of covering all of their facilities in the form of fundraising and public relations. The work in the office is always varied; from blog writing to campaigning, press releases to fundraising, I have learnt many valuable skills as an intern.

I particularly enjoyed writing up blogs for the website covering various events and celebrating the achievements of those under the Royal Blind umbrella. I write my own blog so this gave me room to expand on my creativity and also to pick up extra writing skills.

I also enjoyed using the systems in place to reach different media outlets and phoning organisations for support. Knowing who your stakeholders are and how to target different channels and audiences is vital in public relations and from this I have learnt relationship building is a key aspect for a charity organisation. Equally I have also learnt of the generosity of people and been humbled by the kindness of all those old and new that support this inspiring charity.

In the future I hope to return to Royal Blind to help with any campaigns and events and also for a catch up with the goings on. Royal Blind has given me confidence for my future employment which I will be seeking in a few months’ time so I would like to thank everyone on the team for their guidance and support. I will be back!

If you'd like to volunteer with our marketing and fundraising team then contact Frances, 0131 229 1456.